We helped Marks & Spencer and Oxfam to explain how consumer can ethically recycle their clothes through their ‘Shwopping’ service. Shwopping takes your unwanted clothing and textiles to Oxfam who use the donations to raise money to help people in need around the world.

Illustrating this concept with the tagline ‘Do something extraordinary in 15 seconds’ meant that we had a short timespan to ensure the audience understood the service and the global relief it can provide. We achieved this through seamless blended transitions and a simple visual style.